Integrate Selling with Biblical Womanhood So You Can Confidently Sell Your Offers or Products
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Replace guilt around sales and money with Biblical conviction so that selling finally feels aligned with your faith and womanhood
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Ask people to buy without wondering if you’re annoying them or being selflish
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Sell your offer every week instead of letting the fear of being “salesy” keep you silent
Who is this for?
Called to Sell is for the Christian woman who believes in her offer but hesitates to promote it because selling feels pushy, self-focused, or out of step with her faith. It's applicable to product sellers, service providers, and digital offers.
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You’ve invested in courses, coaching, and strategy, but you still struggle to promote your offer consistently.
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You know your work can help people, but asking them to pay for it still feels uncomfortable.
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You mention your offer or product once and immediately worry that everyone is tired of hearing about it.
I lost so many sales 😭
The first four years of my business were brutal. I struggled to make consistent sales, even though the customers who did buy from me immediately became raving fans. More than that, I just knew this was what God had called me to do. So why was growth so slow?
I knew that the missing piece was EXPOSURE. If I could just get enough people to see my offers, I knew I could make sales. But promoting myself on social media? I'd rather fold a fitted sheet.
And it wasn't just social media. I’d also hesitate to mention my offer when it could genuinely help someone—or feel tempted to discount it or give it away instead of confidently charging.
Everything changed when I asked my husband, Joe (who does sales full time and generated $2.5 million in sales last year), to become my business coach and help me develop a biblical mindset around money and selling.
Joe helped me see that my problem wasn’t a lack of strategy. It was my identity. I had never included selling in my mental picture of what a godly woman does. So when I went to sell, it felt like a betrayal of my integrity.
Once I integrated sales into my mental picture of godly womanhood and saw selling as a way to serve, I stopped fighting with myself, began selling every day, and finally watched the sales roll in.
Inside Called to Sell, Joe and I will help you make those exact same shifts so you can confidently sell the work God has given you and see the Stripe notifications overtake your inbox.
(Yes, my husband Joe and I recorded this entire course together! It's the first course we've seen like this on the market by a Christian couple.)
She’d taken a lot of business courses.
This one gave her what strategy couldn’t.
"I just finished the Called to Sell course, and I already know I'll be coming back to it again... What I didn't expect was the shift in perspective. Not just sales strategies, but a real renewal in how I see my work."
- April, 22 Years of Business Experience
WHAT YOU GET
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Called to Sell Course Videos
Bite-sized lessons you can finish in an afternoon or watch in the margins of your day, between client calls, during naptime, or whenever you have a few minutes. Rachel and Joe combine biblical teaching, emotional resilience, and real-world sales experience to transform the way you think about selling and help you confidently apply it.
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The Biblical Womanhood Identity Blueprint™
See how the Proverbs 31 woman created, sold, and profited from the work of her hands, then integrate selling into your own picture of godly womanhood. ($97 value)
Emotional Resilience for Consistent Sales
Learn how to move through the overthinking, vulnerability, uncertainty, and emotional highs and lows that come with starting, launching, selling, and iterating. You’ll be able to keep showing up when sales feel vulnerable instead of letting every uncomfortable emotion interrupt your momentum. ($97 value)
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The Selfless Sales Framework
Replace pressure-based selling with biblical reframes you can apply to every post, launch, and sales conversation. ($67 value)
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Real-World Sales Training With Joe
Learn from a full-time salesperson who generated $2.5 million in sales last year. Joe teaches you how to avoid common pricing mistakes, anticipate and answer objections, recognize sales missteps, and confidently guide someone toward a decision. You’ll know what to say when a potential customer hesitates or pushes back on the price. ($149 value)
You've been lied to...
The business world tells you that the reason you aren’t further along is because you need a better strategy.
But if strategy alone were the answer, you’d already be seeing results. You’ve taken the courses and hired the coaches. You know what you’re supposed to do.
The hard part comes when you have to stop learning and start simply putting yourself out there.
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Posting makes you feel exposed
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Naming your price makes you feel greedy
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Asking someone to buy brings up every fear you have about being pushy, selfish, or cringe
So you overthink the post and go watch more YouTube videos about content strategy. But no system can resolve the deeper conflict you feel about whether selling is something a godly woman should do.
This is why you keep collecting strategies without seeing the results you expected, even though you work really hard. If selling feels at odds with the faithful Christian woman you want to be, you will resist doing it.
Scripture gives us a far richer picture of godly womanhood than the one many of us have absorbed. The Proverbs 31 woman created valuable work, sold her merchandise, considered a field and bought it, and saw that her merchandise was profitable.
Inside Called to Sell, you’ll learn how selling can align with your faith and become integrated into your picture of Biblical womanhood.
Joe sold $2.5 Million
last year alone
He credits The Selfless Sales Framework we teach in this course for making him the top sales guy at his company. And he did it in the middle of a secular workplace, with Martin Luther quotes taped all over his cubicle.
While many of the sales trainings he's been to have encouraged forceful tactics, Joe's belief that the person across from him is an image-bearer (not a number he needs to close) has made him exceptional at sales. His job is to simply help them make the best decision for them.
Grab Called to Sell and build that same mindset, so you can make consistent sales without compromising your integrity.
My Specialty? Helping Women Sell with Biblical Integrity.
I teach the part most business courses skip: how to align selling with your picture of Biblical womanhood so you can confidently promote your work, make sales, and grow a profitable business without compromising your faith.
And it works.
Half of my coaching clients doubled or tripled their revenue in the first three months.
My mission is to see Christian women embrace selling and profitability as godly pursuits, then use the wealth their work produces in service to the kingdom of God.
The Proverbs 31 woman sold her merchandise. It's time to sell yours.
If God has called you to business, He has called you to sell. He has called you to tell people what you offer, invite them to buy, and allow your work to produce a profit.
It's time to stop being the best-kept secret in your industry.
Snag Called to Sell and let us help you become a woman who sells with biblical conviction, serves people with integrity, and profits from the work of her hands.